The Collective 4.0

The Collective 4.0 is a design market that's held in Kramerville every Sunday. One could say its a more cosy version of Neighbergoods market and Arts on Main (minus all the food stalls that is). The focus of the market however is not about food, but more about showcasing up and coming designers, be this jewellery, fashion and product design.

 I recently attended the market with a close friend of mine, Will Pretorious or more beknownst as Talented Mister Will Photo, who also took all the fantastic photos. Be sure to keep a look out more more of his work that will be featured here. The market really has a great vibe with soft music playing in the background and children doing pottery while their parent photograph the process. One of the little munchins that was waiting for his clay pot to dry, sat for about half an hour watching it physically dry in the sun. It was quite memorable and Will managed to capture this moment in time.

 The Ceramic Factory is one the exhibitors, with their quirky salt and pepper shakers and cake servers. The market is held on the rooftop of 4 Desmond street where there are a several design stores showcasing furniture, lighting and product design. Hendrik Smit's Toy Boy Designs also had a space showcasing his unique and fun jewellery using lego pieces. His heart brooch was a piece that really stood out to me, and what better way to wear your heart than on the outside.

We drank Brewers and Union beer and ate delicious shredded pork sandwiches while basking in the autumn sun. The only downfall of the market was the lack of food stalls. Now I know that's not what the market is all about, but on arriving that morning, the both of us were famished and were in dire need of feuling up with some food. Needless to say there was only the availability of eggs benedict and sandwiches. A bit of a disappointment on the food side but i enjoyed it none the less.